Why we started Sociabli
Sociabli was created to solve a simple problem: easily sharing content across social media. Starting with a single Mastodon post, we’re building a seamless workflow for creators like you.
In early 2024, Mark launched a personal blog called YADL, a space to think out loud about technology, tools, and the quiet craft of building meaningful software.
The technical foundation for the blog was Kirby CMS, a lightweight, flat-file content management system. What made it particularly powerful was the IndieConnector plugin, which added a touch of magic: whenever a blog post was published, it automatically generated a Mastodon post using the article's title, intro text, and Open Graph image, with a direct link to the full post.
It was a beautifully minimal solution. Write once, and the content would appear on Mastodon without the overhead of logging into another app or manually crafting another version.
But there was one catch:
What if you wanted to share that same post on Bluesky, or LinkedIn, or even Medium?
Crossposting Shouldn’t Be Complicated
There were no good answers. Every social platform had its own quirks, limitations, and missing APIs. But the problem was clear: crossposting still felt like a chore. And worse, it disrupted the creative flow.
So we started building what we needed. That’s how Sociabli was born:
A service designed to automate and simplify the act of sharing your content across platforms—starting from something you already wrote, already crafted, or already published.
Our first step? Take that Mastodon post and use it as the “source” for new posts elsewhere—beginning with Bluesky and eventually expanding to LinkedIn and Medium.
The Road So Far
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Mastodon to Bluesky: ✅ Supported
The original use case—reposting blog-based Mastodon updates to Bluesky—is live and working.
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Medium: ❌ On hold
Unfortunately, Medium removed their public API, which halted our plans for automatic posting. We’re monitoring the situation, but for now, Medium support is postponed.
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LinkedIn: 🛣️ On the roadmap
We’re actively working on integration with LinkedIn, aiming to bring the same level of automation and ease.
Why Sociabli Exists
Sociabli exists because content creators—bloggers, developers, writers—deserve tools that don’t interrupt their momentum. We didn’t set out to build a social dashboard. We built a workflow: one that fits around your creative process, not on top of it. No bloat. No distractions. Just clean, clear crossposting from origin to destination.
That’s Where Our Mission Started
From a single blog post to a federated post on Mastodon. From Mastodon to Bluesky. And onward, toward a more connected, less cluttered way to share ideas online. We’re just getting started, but we’re building it for people like us:
The quietly ambitious creators who care more about the message than the algorithm.